Clube Criativos Portugal
Project Narrative
The CCP faced a massive data challenge: migrating years of historical award data into a modern, searchable format. Additionally, the club needed to move from manual membership management to an automated "Member First" platform that could handle professional profiles, private content, and recurring payments.
The Solution
A robust, centralized platform that serves as the "LinkedIn of Portuguese Creativity," featuring:
Extensive Awards Archive: A massive import of every Grand Prix, Gold, Silver, and Bronze from past decades. This searchable database allows users to filter by year, category, agency, or individual creative, turning the site into the definitive historical record of Portuguese advertising and design.
National Directory of Creatives: A professional networking tool where members (from Students to Agencies) have dedicated profiles. This directory allows for the discovery of talent across specialties like Art Direction, Copywriting, Motion Graphics, and Strategy.
Private Member Area: A secured portal where logged-in members can access the "Anuário CCP" (Digital Yearbook), exclusive job offers, and high-resolution technical sheets of winning works.
Membership & Payment Automation: A streamlined subscription system where users can select membership tiers (Student, Professional, or Agency) and complete annual quota payments via integrated digital gateways.
Festival & Academy Management: A unified flow for registering pieces for the annual festival and signing up for CCP Academy workshops with automatic member discounts.
Design Strategy
The design reflects the "Creative Standard" of the country. It uses a high-contrast, minimalist grid that prioritizes the visual portfolio pieces of its members. The UI is built to be "content-neutral," meaning the platform's own aesthetic never competes with the vibrant and diverse award-winning work it hosts. The navigation is structured to handle high-density information without overwhelming the user, especially within the complex awards filtering system.
Results
The platform has successfully digitized the prestige of the CCP. By automating the directory and payment systems, the club has reduced administrative overhead while increasing the value proposition for its members. The "Awards Archive" has become an essential research tool for the industry, ensuring that the legacy of Portuguese creativity is preserved and accessible for future generations of professionals.
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